Institutional investors: investors from the financial group of savings banks
Holding companies of savings banks act on the basis of a public mandate to provide and strengthen companies in their region with capital. Savings bank advisors will help you find the right investor from the savings bank financing group.
Private investors - family, friends and acquaintances
One way to increase your seed capital is to get donors from family, friends or acquaintances. Especially at the beginning of starting a business, it can make sense to get support from this private circle - for example in the form of an interest-free loan. So-called business angels are wealthy private investors who invest their money in start-ups. In addition to financial support, founders also receive technical assistance from these investors and can benefit from the knowledge of their angel investor.
Venture investors - Venture capital (VC)
Venture capital firms also provide capital for start-ups and young companies - subject to the risk of loss. They do not receive the money as a loan, but as a form of support for the expansion of a business idea. In most cases, it comes from venture capital funds. Investors in this area aim to get a high return on their investment as quickly as possible. Therefore, particularly innovative, but not yet established and therefore riskier business ideas are supported. An important advantage of VC deals for young, viable companies: Many venture capital firms specialize in certain industry sectors. In addition to financial support, VC investors often bring in-depth industry knowledge to a company.
